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Panera Bread brings back Pink Ribbon Bagels for Breast Cancer Awareness Month

A portion of the proceeds will be donated to the Stefanie Spielman Fund for breast cancer research at the James Cancer Hospital and Solove Research Institute. (WSYX/WTTE)

Panera Bread announced they will once again be hosting its Pink Ribbon Bagel campaign in participating Columbus area bakery-cafes.

All October, a portion of the proceeds will be donated to the Stefanie Spielman Fund for breast cancer research at the James Cancer Hospital and Solove Research Institute.

According to Panera, more than 50,000 bagels were sold for the cause in the Columbus Panera Bread cafes last year, and over the past six years, Panera Bread has donated more than $600,000 to the Stefanie Spielman Fund as a result of these bagels sales and other fundraising efforts.

We make this campaign a priority every year for a reason,” said Sam Covelli, Owner/Operator of Covelli Enterprises, the Ohio-based franchisee of Panera Bread. “The funds raised by the Pink Ribbon Bagel are helping to save the lives of local women with breast cancer. There’s no better feeling than knowing you can help make difference.”

Panera Bread has encouraged customers to take a photo with their Pink Ribbon Bagels to share their support for the cause on social media using #morethandough. The cafes are accepting pre-orders for bagels at www.covelli.com/gopink.

Shaped in the form of the iconic pink ribbon, the Pink Ribbon Bagel features cherry chips, dried cherries and cranberries, vanilla, honey, and brown sugar, and is baked fresh each morning by Panera’s bakers at each participating bakery-cafe.

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